Luxury fishing charters
DreamWork Sportfishing
A luxury Costa Rica charter site in Bricks, with package comparisons, a trip-report blog and local SEO.
Streetwear e-commerce
Curbcutters Unlimited
Curbcutters Unlimited is a disability-owned streetwear brand, and its online store needed to look as sharp as the clothes while working for every customer who lands on it. I designed and built the full WooCommerce shop in Bricks Builder, from the gritty, high-contrast brand look to a checkout that works without a mouse, with WCAG 2.2 Level AA as the target on every page.
Client
Curbcutters Unlimited
Location
United States
Launched
2026
Services
Accessibility, Bricks Development, E-commerce, Web Design
Stack
WordPress, Bricks Builder, WooCommerce, WooPayments
Highlight 01
Streetwear with a point of view.
Curbcutters started with a complaint: most disability merch was made about disabled people, not for them. The website had to carry that same attitude. I built a bold visual identity around heavy condensed type, textured dark backgrounds and a signature blue, so the brand reads as streetwear first. The copy stays plain and direct, with no inspirational quotes and no pity. The About page tells the story behind the name, using the curb cut as a symbol of design that considers everyone from the start.
Highlight 02
A shop that is easy to browse.
The shop runs on WooCommerce with a filter sidebar that lets shoppers narrow the catalog by color, category, size and price, or search directly. Product cards keep things simple with a clear photo, name and price range, and the layout is designed to stay readable at 200 percent zoom and on narrow phone screens.
Highlight 03
Product pages that answer questions up front.
Every product page leads with what shoppers need: price, size options, a size guide and three quick trust points (disability-owned, printed to order and tracked US shipping). Checkout runs through WooPayments with express options like Apple Pay, Google Pay, Amazon Pay and WooPay, so buying takes just a few taps. Because every piece is printed to order, the brand launches with no inventory to manage.
Highlight 04
Tested for every shopper.
For a disability-owned brand, accessibility is part of the product, so it is part of the build. The site targets WCAG 2.2 Level AA across the entire shopping journey: full keyboard operation with focus that stays visible, screen reader support for VoiceOver and NVDA, touch targets of at least 44 by 44 pixels, respect for reduced motion settings, and form errors that explain how to fix them. A public accessibility statement spells out exactly what is built and tested and gives customers a direct way to report a barrier, with no need to explain or prove their disability.
Goal
Streetwear That Refuses to Be Limited
The goal was an online store that feels like a streetwear brand first, not a charity page or a medical supply catalog. It needed to showcase original designs with confidence, make shopping simple, and prove that a store can look bold while still working for disabled customers who use keyboards, screen readers, zoom and other assistive technology.
Approach
Bold Design With Access Planned In From Day One
I built the site on WordPress using Bricks Builder, with WooCommerce and WooPayments handling the catalog and checkout. A consistent design system of dark backgrounds, condensed display type and one signature blue keeps the brand instantly recognizable from the homepage to the cart. Accessibility was treated as a requirement rather than a final checklist: keyboard focus, screen reader labels, target sizes, zoom behavior and reduced motion were planned into every template, from the homepage through order confirmation.
Results
Launch-Ready and Built for Everyone
The finished store delivers:
- A distinct brand identity that carries from the homepage through checkout.
- A filterable WooCommerce catalog with color, category, size, price and search filters.
- Express checkout with Apple Pay, Google Pay, Amazon Pay and WooPay.
- Mouse-free purchasing from the product page all the way to order confirmation.
- A public accessibility statement built around WCAG 2.2 Level AA, with a clear way to report barriers.
Curbcutters Unlimited now has a storefront that matches its message: access belongs in the design.
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